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Customer Acquisition

Reach and engage new customers, automatically

Don’t leave your new customers waiting!

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Meet your next best customer

Attracting new customers is a vital part of your business’s growth—and it doesn’t have to be a headache. That’s why Fivestars built tools—using the delight of your customers, and the power of your network—for simple, low-cost, and astonishingly effective customer acquisition.

Fivestars Acquisition

With Fivestars Acquisition, we’re making it easy for local businesses to tap into our network of 35 million customers who love local, capture the identities of interested customers, convert them to in-store visitors, and then retarget customers to keep them coming back. Simply put: we’re making customer acquisition and engagement easy and automatic so it works for local businesses.

⚡Add up to 2,000 new customers a year to your customer database
⚡Attract quality shoppers who visit 5 times in their first year
⚡Build lasting customer relationships

Sparking discovery...

In-store

Your business will be featured on the Customer Touchscreen at neighboring (and non-competing) Fivestars businesses. We show the reward you’ve set up for Acquisition, and once interested customers save it, they’re added to your database, so you can send them more offers and encourage them to visit.

In-App and Website

When customers open the Fivestars app or visit our website, they’ll be shown a map of nearby Fivestars businesses, giving them another chance to discover yours. We also promote nearby local businesses through SMS.

And staying top of mind

Once a customer saves your reward, be it through the Customer Touchscreen or mobile app, we’ll automatically engage them over time to keep your business top of mind. Based on their behavior, we’ll retarget and engage your prospective customers in the following ways:

with smart retargeting

1️⃣ One hour after visiting a Fivestars business, we’ll send the customer a SMS message summarizing their saved reward from your business

 

2️⃣ We then send a reminder (via SMS, push or email) two days before your reward expires

 

3️⃣ Customers who haven’t visited within 31 days of saving your reward will automatically receive a new reward to redeem

Word of Mouth

Recommendations from family and friends might be the most effective marketing there is, yielding twice the sales of paid advertising. The Fivestars Word of Mouth feature adds sharing to the power of customer loyalty—and acquires a whole new group of customers.

Features

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Shareable AutoPilot and Promotions

Every deal you send, whether trigger-based, like the offers from AutoPilot, or one-time, like ones sent through the Promotions tool, can now be shared by your loyal customers. 

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Shareable through text

When your customers receive a deal by text, they’ll be able to share using a pre-populated message that includes a link to your offer.

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Tap to accept and share

Each AutoPilot and Promotions message includes a trackable link and a call to action: “Tap to accept and share with friends.” The mobile landing page from these links gives your customers the opportunity to send the deal out to their network.

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Controls on Dashboard

Want to make only certain deals shareable? No problem. All campaigns and promotions except Birthday will be on by default, but you can easily change that at any time in your AutoPilot settings or when you’re setting up a one-time deal through the Promotions tool.

Network Matching

The special weapon for local businesses

When you add 20 new customers to your Fivestars rewards program in a week, we’ll start sending your offers to active local shoppers and diners in our community who we think will love your business. And we’ll send some of your best customers offers for your Fivestars merchant neighbors (don’t worry, we’ll steer clear of businesses that are too similar to yours), strengthening your local community.

Beat big box retailers

  • 6x more effective than advertising on the leading social network
  • 3x more effective than advertising on the leading search engine
  • Automatically managed with AutoPilot

Even more paths toward discovery

Not a SEO expert? Don’t worry, we are.

Your Fivestars Merchant Profile is another way for your newest customers to discover you and get excited about what you have to offer. Not only are our Merchant Profiles featured on our easily browsable Merchant Database, they’re optimized for search engines, and will raise awareness with customers searching for your keywords.

You’ve got their attention, now bring them back!

Find out how Fivestars helps you keep your customers returning for more